Account: prime_carbon_lab
Field of activity: Production of carbon products, Lamination, Creation of car design from scratch.
Average bill of services: $5000
Request: Creating demand and increasing the number of sales of this service
Tasks:
- Creating an image of premium services
- Creating a culture of car design using carbon fiber in Ukraine (before the introduction of the service, carbon tuning was not popular in the country).
Our actions:
- Development of positioning for a premium product:
“Carbon products for the car are products of a new generation: cool, technological, show the character and status of the driver, charge him and his car with new driving energy.”
- Blog design, preparation of stylized photos and videos for YouTube and Instagram, content preparation.
- Launching an advertising campaign on Instagram.
Results:
Advertising campaign:
Result (start of correspondence with clients) |
Coverage | Impressions |
Price per result (for the start of correspondence with clients) |
286 |
115363 | 272004 | 2,66$ |
94 | 59936 | 117763 |
5,24$ |
Visual styling:
Before After
Video creative examples:
Advertising creative examples: